About Us

Downriver Outdoor Company is a passion project rooted in the natural wonders of our backyard. As a Downriver Michigan native, I've explored almost every corner of this unique region. From the world-renowned fishing on the Detroit River to the hidden trails in our parks, Downriver offers incredible outdoor experiences that are often slept upon. "Where the river runs" is more than just our motto; it's a reflection of the lifeblood that connects us to this place. I created this clothing company to celebrate the spirit of Downriver, inspiring a deeper appreciation for its treasures, including its exceptional angling and outdoor recreation. Our apparel is designed for those who share that same passion, whether you're casting lines or exploring the trails. Join us in rediscovering the wild side of Downriver.